The Un-Organized Significance of India
You might
go to your favourite Levis store to buy new jeans but for the fittings you would
always run to your trusted nearby tailor. You might buy the most expensive chandelier
from newly opened home décor shop, but when its bulbs fuse, it is the local
electrician who comes to the rescue!
The point
of taking you through this obviously known facts is just to bring to your
notice that no matter how high-ended the consumers become, a large part of their
daily lives is ruled by the unorganized daily wagers popularly known as “bhaiyas”
in north India in the form of milkman, plumbers, electricians, sweepers,
tailors and the list can go long.
To put it
more technically, these all are a part of the huge unorganized sector of our
Indian economy. The un-organized sector truly comprises of businesses being
conducted without any enterprise formation.
The high levels
of growth in the Indian economy during the past two decades have shown direct
relationship between the informal and formal economic activities. Sustaining
high levels of growth are also intertwined with improving domestic demand of
those engaged in informal economy.
At befikr.in
we have made an attempt to formalize the scattered individual skilled labour
which exists around our households in form of plumbers, electricians and
carpenters. Gone are the days when we could wait for 2 days for an electrician
to repair the refrigerator in the June summer days. The newly emerged urban
population needs everything at nick of a click and call.
Our
intent at befikr.in is to connect the households to this skilled labor and save
them from the inconvenience of long turnaround times, unsafe men with no
background information and, service dissatisfaction.
We also offer
these skilled labors the dignity of life; we turn them from ‘labourers’ to ‘professionals’.
These, working independently or employed at some local electric /furniture shop
have lower job security and poorer chances of growth, and no leaves and paid
holidays.
Very soon
you will see our befikraas come to your rescue, and let not the leaking taps or
malfunctioned microwave spoil your day!
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